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Literally translating as 'you too' this fallacy is also known as the appeal to hypocrisy. It is commonly employed as an effective red herring because

The bandwagon fallacy, also known as the appeal to the masses or appeal to common belief fallacy, is the logical fallacy of claiming that something is

Equivocation, aka “calling two different things by the same name,” is the logical fallacy of using a word or phrase in an argument either: In an ambi

"One kind of entrepreneur you say, Whose need am I satisfying today? [...] The other kind, to quote Michael Schraig here, is to say, the purpose of my

"What we're actually looking for often when we go to see somebody for advice is not for them to change our mind, but for us to change their mind."

"Twilio’s unique approach distributes communication infrastructure through APIs, aligning revenue models with customer incentives. Despite lower gross

"Calm's success is rooted in leveraging data to discover primary use cases, implementing an annual subscription model, and focusing on content at the

"Costco’s relentless focus on operational efficiency and customer value, particularly through its private label Kirkland, has driven sustained global

"Try to be a big fish in the biggest pond possible... and that should definitely be kind of the goal."

"The value of a mission statement can sort of be measured in the quality of decisions it helps you make."

"He was obsessed with quality. Everybody else is saying, 'hey, I'm going to use frozen beef.' He's like, 'I'm going to buy my own cows.'"

David Senra highlights how historical founders like Steve Jobs spent substantial time learning from previous great company builders, using their insig

Eat tyrosine-rich foods such as red meats, nuts or hard fermented cheese. Tyrosine is an amino acid and a building block of dopamine — a diet rich in

Viewing early morning sunlight for 10-30 minutes daily. (Don’t wear sunglasses for this, and don’t stare at the sun; eyeglasses and contacts are accep

Dopamine is a molecule in the brain and body that is closely linked to our sense of motivation. It can also enhance our depth of focus and lower our t

During goal setting, people often want to overhaul too many habits at once. For example, start a diet, workout, sleep more and start meditating. All s

“Unity is often confused with sameness. We may think that if everyone thought and acted the same, we would have perfect harmony. But unity is a proces

“A true leader wants nothing more than to give people pride, to make people stand on their own, as leaders in their own right. Instead of trying to bl

“With the left eye, you should look at yourself, to see how you can improve yourself. And with the right eye, you should look at others lovingly, alwa

“This is the essence of the Rebbe’s Positivity Bias: To believe in G-d’s ultimate goodness, to know that blessings await us beneath the surface of our

“The most profound value of a tool is that it takes you beyond what happens inside your head,” he writes. “It connects you to a world infinitely bigge

“We’re trained as a society to expect, even demand, immediate gratification. And we have an extraordinary ability to rationalize this weakness. Instea

“Curious that we spend more time congratulating people who have succeeded than encouraging people who have not.”

“There are no limits when you are surrounded by people who believe in you, or by people whose expectations are not set by the short-sighted attitudes

It’s the 30th anniversary of ‘Seinfeld.’ Here are 11 life lessons it taught us

The ever-funny yet hopeless George Costanza says,“Every decision I’ve ever made in my entire life has been wrong. My life is the complete opposite of

People are horrible and wonderful and amusing. So have a sense of patience and a sense of humor when leading them.

"I enjoy finding new boundaries and pushing them further because I know I can," he says. "I trust my skills, I trust my body, I trust my abilities, an

“I can make this whole dive superhard or super successful just by having a different perspective.”

“Instead of focusing on the importance of an event, I switch to focusing on how much I enjoy deep diving, and how much I enjoy the process. I'm doing

Realizing your best potential is only possible while being relaxed, while calm.

Our philosophy is: You get great creative people, you bet big on them, you give them enormous leeway and support, and you provide them with an environ

So for the next couple of years I made a habit, when giving talks, of posing the question to my audience: Which is more valuable, good ideas or good p

“The antidote to fear is trust. Trusting others doesn't mean that they won't make mistakes. It means that if they do (or if you do), you trust they w

Some of the most creative people in the world generate ideas by allowing their brains to make connections between two totally different inputs

"There's a certain transcendence that happens when you're into the music, when you're just playing from your soul." -Zimmer

Hans Zimmer encourages the composer to think of music as a conversation — question followed by answer, sentence followed by a sentence, phrase followe

Not everything has to be okay, all at once.

Success to me means being whole. And I think it goes to the point of saying, “Are you at peace with who you are? Do you feel like most parts of your l

Spending a lot of time in the hospital gave me an opportunity to understand that almost everyone's got something in their life that is important to th

Kipchoge’s dedication was evident. He discovered early in life that “without being self-disciplined, you cannot go anywhere,” he says.

the amount of borrowed money – leverage – that it’s prudent to use is purely a function of the riskiness and volatility of the assets it’s used to pur

he most important adage regarding leverage reminds us to “never forget the six-foot-tall person who drowned crossing the stream that was five feet dee

In all aspects of our lives, we base our decisions on what we think probably will happen. And, in turn, we base that to a great extent on what usually

just having good taste, confidence, and the ability to communicate will make you rich

"You can make anything by writing." — C.S. Lewis

“The iron rule of nature is: You get what you reward for. If you want ants to come, you put sugar on the floor.” — Munger

“I always knew from when I was a little boy that the opportunities that were important that were going to come to me were few and that the trick was t

"Spend each day trying to be a little wiser than you were when you woke up. Discharge your duties faithfully and well. Systematically you get ahead, b

Storytelling : A tremendously useful tool to increase the longevity of your message in the audience’s mind. Stories spark emotions. People use storie

Lindy Effect: "If a book has been in print for forty years, I can expect it to be in print for another forty years. But, and that is the main differe

What should you do if you're young and ambitious but don't know what to work on? What you should not do is drift along passively, assuming the problem

Work on hard problems, driven mainly by curiosity, but have a second self watching over your shoulder, taking note of gaps and anomalies.

The trouble with planning is that it only works for achievements you can describe in advance. You can win a gold medal or get rich by deciding to as a

Perhaps, if your goal is to discover novel ideas, your motto should not be "do what you love" so much as "do what you're curious about."

Too many people think the grass is greener somewhere else but grass is green where you water it, remember that.