MK

Researchers have found instead that the distribution of attention remains highly unequal across a wide range of digital contexts, ensuring the hypervisibility of a few and the invisibility or near-invisibility of the great majority. The winner-take-all (or winner-take-most) logic, sustained in part by algorithms that ratify and reinforce what is

That changed when social networking became social media around 2009, between the introduction of the smartphone and the launch of Instagram. Instead of connection—forging latent ties to people and organizations we would mostly ignore—social media offered platforms through which people could publish content as widely as possible, well beyond their

When I first got access to the internet as a kid, the very first thing I did was to find people who liked the same things I liked — science fiction novels and TV shows, Dungeons and Dragons, and so on. In the early days, that was what you did when you got online — you found your people , whether on Usenet or IRC or Web forums or MUSHes and MUDs.

The flip side of that coin also shines. On social media, everyone believes that anyone to whom they have access owes them an audience...

Spotify, for example, has invested heavily in its own curation services — both algorithmic and human — after finding that many of its listeners were baffled by superabundance, burdened by excessive choice and uninterested in charting their own paths through the digital wilderness.