Mila Superstar

There are two primary reasons you would want to align your brand with an archetype.

you actually need to do the opposite and reduce your scope by shedding parts of your responsibility to enable new teams around them. This feels very counterintuitive after years of trying to gain additional scope. But the decision here is that you can either keep it all yourself and do a B job at it, or you can shed these areas to enable them to al... See more

 Being good at your job → Training others to be good at theirs

Virality: Over 50% of your new customer acquisition today is through word-of-mouth, customers are naturally telling their friends and family about your product, and you’ve run a handful of successful experiments that increase this behavior.

companies should think about the relationship between mission, strategy, roadmap, and goals as a stack of distinct concepts:Company Mission - The world your company sees and the change it wants to bring to that world.Company Strategy - The logical plan you have to bring your company’s mission into being.Product Strategy - The logical plan for how t... See more

9. Great PMs frequently remind teammates of how their work connects to the mission

A second part of accurately measuring retention lies in choosing the right frequency for product engagement. When considering the right frequency for your product’s retention metric, ask yourself, “Does a user of my product need to engage on a daily, weekly, or monthly basis to be considered active (or possibly longer for certain produc

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Solving with the resources you have → Solving by allocating resources and influencing others

Forward examples of great work to your teammates’ managers.Highlight team member achievements in your team meetings and email updates.Start a “#team-huzzah” type Slack channel to celebrate wins, big and small.

there needs to be a strong concept of the arrow of time. What is it that causes time to advance? What is entropy in your world? This concept, maybe more than anything else, is the foundation on which your world gets built.