Mikey Hayes
@middleground
Sketch more, scroll less.
Mikey Hayes
middlegroundmade.com
I've coined a new theory of the Internet in 2025.
It’s the basis for my new company.
I call it the "Boutique Impact" Theory.
Five years ago, audience was king. Make content, build audience, profit. I know this firsthand. I served 7,000+ Write of Passage and Second Brain students, many of whom wanted to build an audience. Most people sharing on the... See more
It’s the basis for my new company.
I call it the "Boutique Impact" Theory.
Five years ago, audience was king. Make content, build audience, profit. I know this firsthand. I served 7,000+ Write of Passage and Second Brain students, many of whom wanted to build an audience. Most people sharing on the... See more
Will Mannon • Will Mannon on Substack
Middle Ground Compendium [No. 178] “Pencil Infinity”
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Middle Ground Compendium [No. 185] Pencil Question marks
Middle Ground Compendium [No. 186] New Ms…literally
The ultimate competitive advantage is loving what you do. In the long run, it’s hard to beat someone who loves the game.
Kyle Tibbittsx.com
Make it A Policy
Often, we prefer to avoid making mistakes and create algorithms (of sorts) composed of unique sets of values, resources, and trusted relationships to ease the decision making process.
While a multifaceted strategic assessment seems arduous, it can offer substantial benefits. The most noteworthy advantage of creating a helpful
... See moreOpen Notes shares small thoughts about the big picture and is a production from Middle Ground Made.
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Open Notes [No. 12] - June 05, 2025