Mikey Hayes

Sublime is an ethos-driven company.

Here is what we believe:

Intention > Attention

• The destruction of our attention compromises our ability to make sustained progress on anything worthwhile. 

• You don’t need to go live in a cabin or swear off Netflix. You just have to live more deliberately. 

• We are entering the post-information age. The barrier is no

Haud perditus inter arbores

Designing is Thinking

A few years back I was hard at work organizing the semester-long schedule for a non-profit program. After roughly laying everything out, I realized there were so many events that simply placing them all on a physical calendar would be overwhelming.

While any calendar app would have been helpful in presenting the schedule, at