Mikey Hayes
@middleground
Sketch more, scroll less.
Mikey Hayes
middlegroundmade.com
Ready to Roll
underconsideration.com
Students aren’t cheating because AI made it easier—they’re cheating because, for generations, we’ve taught them that the grade is more important than the knowledge — Terry Underwood
🌲 The Ground Up Newsletter: Issue 99
middle-ground-made.kit.com
Aspect Ratios with Sinners Director Ryan Coogler
youtube.comA master class in authentic and helpful advertising. Why can’t more ads be this way?
Books matter. Making them is a combination of craft and insight. Publishing them is a generous act of faith. Adding to the corpus of shared knowledge is important. Books change the culture when people act on them, even if they don’t sell many copies. And sometimes the backlist surprises the accountants.
But the economics of new books have nothing to... See more
But the economics of new books have nothing to... See more
Books don’t sell
Middle Ground Compendium [No. 185] Pencil Question marks
Their gospel of optimisation ignores the fundamental question: what’s the point of being 10x more productive if we’re not 10x more fulfilled?