Max Beauroyre

If a task is already outsourced, it tells you three things. One, the company has accepted that this work can be done externally. Two, there’s an existing budget line that can be substituted cleanly. Three, the buyer is already purchasing an outcome.

The way this pans out? As they got bigger, they gradually shifted from building for users toward building for buyers, hoping to optimize for revenue growth. Over time, that killed their word-of-mouth growth, which caused them to have to work harder for each sale. So they got more salesy, and so on. They became companies that focused on making a... See more

And that comes down to the fact that finance is the most valuable workflow to own.

“In a decade, perhaps everyone on earth will be capable of accomplishing more than the most impactful person can today.”

5. Solve your user’s real problems

You can stumble upon small SEO wins by creating content that helps solve the real problems of your actual users.

So, before you dive into keyword research, topic clusters, topical authority, and other buzzy SEO-isms, go talk to your users and help them out.

One of the first tutorials anyone wrote for PostHog was... See more

Wisdom operates as a meta-layer above conventional knowledge. While information tells us "what is" and knowledge explains "how things work," wisdom addresses the profound question of "what matters and why."

The US has lost roughly 340,000 accountants over five years while demand has grown. 75% of CPAs are nearing retirement, the licensing path is long, and starting salaries lag tech and finance.