Max Beauroyre

Being “good at hiring” means either accurately betting on undiscovered talent or being good at persuading obvious talent.

The need for work-life balance hints that there has to be a trade-off and that work cannot be fulfilling. It is predicated on two assumptions: 1) Work and life are distinct entities, and 2) The “life” elements are equally, if not more, important than the work elements

all advice can only be a product of the man who gives it

The better you are at execution,” I wrote, “the faster you can run in any direction. A good strategy helps you run fast in the right direction.”

It should not be too surprising, then, that many companies could probably fire ~80% of their teams and still be okay. It should not be surprising when you join a company and realize most of your coworkers are incompetent. It should not be surprising to use a mediocre software product. The teams are mediocre!

At the heart of agency lies a willingness to question defaults. To be agentic, you have to treat “how things are supposed to be done” as just one option among many.

Newsletters like mine don’t heavily rely on SEO because 95%+ of views come from emails directly to inboxes, so the drop in Google sending traffic doesn’t materially impact me today.

BUT….there is certainly a longer-term impact to ALL web content (including mine) from AI. Starting something new is 10x harder than when I started. Those with an... See more

Zooming out, Mutiny has made the shift from a broad lead pool to a precise list of named accounts:

• 1:many marketing targets around 7,500 total accounts


• 1:few marketing targets the top 2,500


• 1:1 targets the top 200 – these are who AE’s care about the most