Marta Pyr

Design (furniture, lighting, collectibles) will continue to grow its market share and position in contemporary culture as the creative class in cultural capitals seek new avenues of exclusivity. We see design replace the waning power of the art market and culture, and the over-saturation of fashion (partly due to TikTok, Instagram, and new media)... See more

“The most difficult part of positioning is selecting that one specific concept to hang your hat on. Yet you must, if you want to cut through the prospect's wall of indifference.”

The religion scholar James P. Carse wrote that there are two kinds of games in life: finite and infinite. A finite game is played to win; there are clear victors and losers. An infinite game is played to keep playing; the goal is to maximize winning across all participants.

In infinite games, there is no finish line. No point where you can declare victory and be done. The meaning isn’t in the outcome—at least for me, it’s in the continuous unfolding, the endless discovery of what’s possible, the deepening of one’s capacity to learn and serve

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