Mark Fishman

Minimum Viable Testing involves identifying hypotheses you have about a market and creating tests that only focus on those hypotheses, not the long-term vision, the customer’s opinions, company or product building. This method forces you to be even more minimal in your initial tests, so that you can save time and have higher accuracy on your... See more

In the MVP strategy, you have no strategy: You throw things at a wall until it sticks. In the MVT world, you take your time to discover a strategy but once you have one, you move forward with conviction.