Things you can say to people in ten seconds that sometimes produce insanely outsized effects:
1. Yeah, someone *should* do that. Why not you?
2. Is there something you could do about that problem in the next five minutes?
I don’t want to know about the roadmap, I want to know how we got there. How are we segmenting the market? Where do we play? Where do we want to play? Who do we beat and why? Who do we lose to and why? What is our plan for relevant differentiation, for creating a moat, for sustainable competitive advantage? How are we optimizing each piece of the... See more