🤓 User research for consumer tech startups
đź§ Innovation in social systems
Intrinsic and extrinsic motivators both exist and need to be carefully balanced. There is a long tradition of open-source development, and adding financial rewards can derail a project. (See: there is yet to be a successful "token-powered Wikipedia")
Your job, really, is to find people who love you for reasons you hardly understand, and to love them back, and to try as hard as you can to make it all easier for each other."
- gives ownership to users, incentivizes them to stay and invest moreCons of “social tokens”- puts pressure on creators to continue delivering value for token holders (akin to an “early IPO”)
In Waghre’s model, he has a Group A, which kicks the storm off with a post that includes some piece of content or speech that is deemed dangerous by Group B. When Group B calls it out—a behavior incentivized by algorithmic engagement, as other members of Group B reward it—Group A members will usually double down.
Making it easier for people to lodge their disagreements doesn't change the distribution of power; it only amplifies the voices of people who already have it.
Four questions to ask about a platform (web2 or web3)1. Why do people come?2. Why do people stay?3. Why do people share?4. Why do people pay?It’s okay if people come for tokens, but it shouldn’t be the (only) reason that they stay.