š¤ User research for consumer tech startups
š§ Innovation in social systems
Things tend to converge. The iPhone converged my calculator and the internet and the phone. And the home is becoming similarly multiuse. Travel, work, and living used to be compartmentalized. We traveled in one space; we worked in a different space; we lived in another space. Itās all coming together.
So many founders have a great idea but canāt figure out how to sell it. Second-time founders know that they shouldnāt even bother with an idea if it is not sell-able. Marketing risks force you to face the truth: Do you know enough about your market to know how to sell it and who will buy it?
As discussions of major events are filtered through algorithmic content delivery systems, more users are bending their language. Recently, in discussing the invasion of Ukraine, people on YouTube and TikTok have used the sunflower emoji to signify the country. When encouraging fans to follow them elsewhere, users will say āblink in lioā for ālink... See more