Maria Carolina Suarez
@mariacarolinasuarez
Looking for the next new trend đź‘€
Maria Carolina Suarez
@mariacarolinasuarez

venture capital and


He told me that when Coke came to Canada, they took the same television ads, the same print ads, and they applied it broadly across Canada. The ad execs (who were probably based in Toronto) probably said, “If it works here, it’ll work everywhere.”
No.
It didn’t work in Quebec because people didn’t connect with it. The cultures were vastly different.
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