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so many people think virality is luck but he thinks it can be trained. people can make excuses and say it's luck mr beast thinks its a teachable, lear
Below, co-founders Dylan Diamond and Max Baron share their biggest lessons on building a viral social consumer app, including:Embracing single-player
I continue to believe that, for all its convenience, streaming threatens to wipe out a rewardingly inefficient, friction-filled, locked-in, ritualisti
A tool that shields us from the friction of the work is compelling, but if we don’t experience the friction, we will never change the work.
Whatever you now find weird, ugly, uncomfortable and nasty about a new medium will surely become its signature.
People ask whether I ever feel bad. Usually this happens after someone learns the books are rare, so I explain that rarity is really just an inventory
Writing with Machines
i trained an ai chatbot on my childhood journal entries - so that i could engage in real-time dialogue with my "inner child" some reflections below:
I think the best way to understand what an “idea” really is as a node in a network of other ideas, and large language models like GPT-3 are the best m
Most AI backlash is economic anxiety coated in a veneer of social justice. Alfalfa farming consumes 19 times the water that data centers do; there’s n
“Diffusion lag” reflects a lack of product-market fit. Even AI optimists are still hitting practical roadblocks. That’s why detailed case studies are
Here are some things I’ve asked chatgpt recently: “why is Toblerone so popular at airport duty-free stores?” “give me a recipe for a chickpea tagine
CLAUDE.md growth: why it happens and how to fix it


We can always opt out of this arrangement, of course, and live happily in meatspace, but that is precisely the point: Offline we exist by default; onl
We are currently living in a time when the lines between fantasy and reality are blurring and virtual worlds are creating room for new rules of self-e
Consumer behavior is never done or satisfied. One of the great things about brands is that magical products or platforms or experiences can delight cu
Consumer founders today are solving for abundance. Too much food, pollution, stimulation, and connections leads to obesity, climate change, mental hea









