Lys Leung
@lys
Lys Leung
Success isn’t by chance. | Malay Matalia
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Side projects as the key to the good life By Marty Bell • 31 Jul 2025
When I was 13, I created a chat room for teenagers to talk about art and photography (the tagline was, if I remember, “The future of art but we don’t give a fuck”). I think that was the first self-made project I put out into the world, and it taught me one of the most important
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Personal branding isn’t about “look at me”, it’s about “look at this”
Look at Madonna. She’s consistently reinventing herself. Reinvention is her brand. When you consistently and genuinely show up, you build trust.
