Lillian Sheng

But most days, if you’re aware enough to give yourself a choice, you can choose to look differently at this fat, dead-eyed, over-made-up lady who just screamed at her kid in the checkout line. Maybe she’s not usually like this. Maybe she’s been up three straight nights holding the hand of a husband who is dying of bone cancer. Or maybe this very... See more

This has a second order effect of driving massive growth to the original platform. As an example, each time content from TikTok is shared on Twitter, a user who wants to consume that content clicks through to consume it on TikTok. This not only drives engagement on TikTok, but when the content consumer isn’t already a user of TikTok, it drives new... See more

When the mouse is motivated by shocks, that’s away behavior. When the mouse is chasing the scent of stinky cheese, that’s toward behavior.

The unprecedented rise of urban dwellers living on their own challenges normative ideas about home and raises questions about how this change in social structure and lifestyle affects cities as a whole. While the causes of living alone seem apparent—shifting social values, the flexibilization of labour, new demographics, increased wealth, and... See more

Small bets lead to bigger bets. In hindsight, this idea seems obvious. But when the company started, nothing like this really existed (recall that Cameo was started a full two years after MasterClass launched). And while MasterClass has nearly $240 million in outside funding now, they tested the idea in 2015 with about $5 million. After getting... See more

Think about it: while the owners of business enjoy the dividend yields and earnings growth that our capitalistic system creates, those who play in the financial markets capture those investment gains only after the costs of financial intermediation are deducted. Thus, while investing in American business is a winner’s game, beating the stock market... See more

When Jesse evaluates investments for their ability to be dominant he actually inverts the question: he spends a lot of time assessing factors that could prevent a company from becoming dominant — what he calls “dominance friction.” And dominance friction comes from a pretty surprising place: any time a company’s interests are misaligned with its... See more

Celebrities and online influencers are using digital tokens to monetize their popularity and share the risks of being a star. Bitcloud enables celebrities to sell Creator Coins that fans can buy and sell.