The gaze persists even without the group to do the looking—just as the male gaze persists in film even when the film is watched by someone who does not identify as male. We must take apart the whole model.

When we raise our game aesthetically, we elevate it morally and spiritually as well.

In fact, he'll only make more when he actually works less. He needs teams, processes, people, systems, and leverage. Only a well-oiled machine will allow him to keep scaling or at least cruise on autopilot.

It’s important to crank up the contrast. What does life look like with you as a business partner, as opposed to life without you?

Take on projects that don’t resonate with our values, and do things we wouldn’t want to put our names to.

Pain is unrelenting. It will get our attention. Despite our attempts to drown it in addiction

Whether it’s articulated or not, every business is driven by one of two philosophies. A company is either competition-driven or story-driven.

“Our main leisure activity is, by a long shot, participating in experiences that we know are not real.”

The amateur is an egotist. He takes the material of his personal pain and uses it to draw attention to himself. He creates a "life," a "character," a "personality."