Kiersten
@kiersten
Kiersten
@SoliSolstice If you’re going to sell your soul to the screen, at least be exceptional about it. But no— most people are just doomscrolling badly, posting mid takes, and falling for MLMs in group chats named “Vibe Zone.”
If you’re gonna be terminally online, at least be legendary about it.
positivity moonx.comPositioning is a revolutionary idea precisely because it cuts across the other four Ps.
Jack Trout • Positioning: The Battle for Your Mind
the quality of your life is shaped by whom you want to impress
Morgan Housel • Lifestyles
A tricky thing about modern society is that no one has any idea when they don’t die.
Like, the number of lives saved by controlling air pollution in America is probably over 200,000 per year, but the number of people who think their life was saved by controlling air pollution is zero.
Like, the number of lives saved by controlling air pollution in America is probably over 200,000 per year, but the number of people who think their life was saved by controlling air pollution is zero.
kottke.org
Reaching wide audiences requires all-terrain language, and the urgency of the present moment, amplified by chronological feeds, doesn’t allow for much stylistic variety. Efficiency is key — compressing as much information as possible to the least amount of words is the ideal of all communication.
While I do agree that many areas of interaction, like... See more
While I do agree that many areas of interaction, like... See more
The essence of positioning is sacrifice. You must be willing to give up something in order to establish that unique position. Nyquil, the nighttime cold medicine, gave up the daytime market. The focus of most marketing operations is just the opposite. They look for ways to broaden their markets by line extension, by size and flavor proliferation,
... See moreJack Trout • Positioning: The Battle for Your Mind
I sense there is a shift happening where people are realizing that they are channeling an ambitious impulse - the desire to grow and evolve - into dumb goals. Rejecting legible ambitious might be the most ambitious thing you can do.... See more
A shift from legible ambition (my parents can easily brag about me) to illegible ambition (no one, including me