kev
@kev
objet.cc 🪡 opensb.org 🛹 k7v.in ✍️ dad 👦👦
kev
@kev
objet.cc 🪡 opensb.org 🛹 k7v.in ✍️ dad 👦👦
You don’t have to do things others do, or have things they have, at the expense of the deeper things you want. You really don’t. Almost everything is an option. You have full permission to ask yourself what really matters to you—whatever that is—and then optimize for that in all hard tradeoffs of life.
This is a story about three dates: 1994, 2007, and 2022. And then three more dates: 1996, 2009 and 2025.

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Objects that expose their “marks of making”, or artifacts of how they were constructed, are a reminder that everything is made. Nothing simply appears. In a time when most people are wholly detached from making anything they consume, it’s easy to lose sight of that fact. I’m not necessarily lamenting this disconnect, but I appreciate any design which reminds us (whether intentionally or not) that it was made.
Supreme traced a social and cultural topography of its brand’s global community, but that community formed exactly because you could only buy Supreme at its Lafayette Street shop in New York. Through its merch, Supreme held this community together across time and geography. It connected people, conversations, and symbols into one Supreme social network.