1/ They create a built-in source of real-time user feedback, which is critical for building a product people really want. 2/ They foster friendships rooted in an affinity for your product, which drives lifetime value and new customer referrals.
Buying an NFT of a property isn’t likely to mean much in the real world unless all the standard-issue paperwork, such as title transfers, is handled alongside the digital sale.
Everything starts the same with leveraging user data, identifying gaps and taking the time to dial a buyer avatar, but something to remember, is creating a marketing strategy for your target audience is best done by giving them all the tools to do a proper economic analysis of your non fungible tokens and digital assets and bridge them into your... See more
How does this translate into tangible actions you can take now to prepare for the digital real estate transformation? We’ve got a couple of suggestions:
In Web2, the primary GTM stakeholder is the customer. But in Web3, the alignment of incentives through stakeholder primacy means that the entire community of contributors within a network are turned into stakeholders - driving the need for new distribution strategies.