Jonas Tan

In the AX era, the focus of design is no longer on creating static flows for the user to follow, but on designing the agent’s goals, capabilities, and personality to act on the user’s behalf.

The experience becomes “liquid,” shaped in real time by the interaction between user, agent, and the digital service ecosystem.

Training a model like GPT-3 reportedly costs over $4 million in computational resources alone. The process requires thousands of specialized processors running continuously for months, consuming enough electricity to power hundreds of homes for a year. These models train on datasets containing hundreds of billions of words, essentially reading more... See more

Hard truth #2: Your biggest growth blocker is your own org structure

Hate to break it to you, but the reason your company isn’t growing is probably your org structure.

Here is an example of how it usually looks (seen first hand at one of the companies I worked at): paid marketing would strut into Quarterly Business Reviews bragging about “crushing... See more