Joey DeBruin

The Web of the future however will be about individual creators, their creative, and their audiences. It will also be about brands and developers, and their direct relationships with users and consumers. It will not be about gated publisher platforms, ad networks, and middle-men data brokers. That lot will (hopefully) be replaced by open protocols... See more

Leaders with differing ideas naturally surface in groups of people, and it is equally natural for people to follow leaders and causes they believe in. Rather than replacing hierarchies, DAOs create a mechanism through which a single organisation can allow many hierarchical teams to explore different directions simultaneously.

There are oddly few modern examples of individuals funding individuals, despite it being a far more decentralised and human-scale version of patronage that's easily achievable by large groups of people.

The importance of agentic program managers to the success of the ARPA model isn’t surprising or new. The “aha” was that the only way to cut through the paradox of inconsistent process leading to consistent success was that the agentic program leader may be the only thing that’s important to get right; everything else may be cargo-culting.

We are an exceptional software development team. But, we now also need be an excellent customer development team. That’s why, in the first section of this doc, I said “build a customer base” rather than “gain market share”: the nature of the task is different, and we will work together to understand, anticipate and better serve the people who trust... See more

If you think about it though, the one piece of core Web 2 infrastructure where the blockchain is actually the most natural way to engineer things is … attribution. What else is a company like Branch Metrics (my former employer) or the internal attribution system at giants like Facebook, but a large, distributed, semi-private ledger of online events... See more

The federal regulation of foundations didn’t mean the death of idea machines, however. It just meant that that foundations were no longer the best place to house them. It’d be like if the government decided to heavily regulate Delaware C Corps: if it were bad enough, founders would stop using them for startups, but they’d eventually find some other... See more

In this future, mainstream media no longer interprets scientific information. Instead, they draw directly from the source. In fact, all scientific communication and learning, including every textbook, lecture and online course draws from the same, original, primary artifacts accessible through the same interface. Expert scientists, lay readers and... See more