Joe Maceda
@joemaceda
Media guy, marketing pro, culture considerer, non-believer.
Founder of Reason & Whimsy LLC
Joe Maceda
reasonwhimsy.substack.com
The core skills of learning are a critical eye and an open mind. Critical thinking is refusing to accept ideas at face value. Don’t believe information until it’s verified. Openness is refusing to reject ideas at face value. Don’t disbelieve information until it’s falsified.
threads.net
Kalli Chapman, VP and head of paid media and brand content, talks about using AI agents to handle measurement, the ad tech landscape and which metrics matter th…
Why Prudential’s head of paid media can’t wait for AI agents to handle measurement
Source: Slate Magazine