Jessica Ryan
@jessicaryan
Piratical pioneer of experiences live on the Internet (circa 2013) // CEO Broadway Unlocked, your friendly theatre on the internet // Indefatigable advocate for arts
Jessica Ryan
watch.broadwayunlocked.com
How likely is it that the musical gets staged?BEAR It’s a bit out of our court because we don’t own the I.P. We feel like it would fit perfectly onstage. We see it so clearly. Netflix, you know where to find us.
Julia Jacobs • TikTok to the Grammys: How a ‘Bridgerton’ Musical Beat Broadway (Published 2022)
Everyone blames Spotify for low payouts. Nobody blames the income streams most artists don't even know exist. Here's where the real money hides. What if the gap between struggling and...
linkedin.com
Copy. Composition. Master. Royalties. PRO. Sync.
The Platforms Are Turning YouTube Into A Farm System For Audience Loops and Habitual Attention... BLUF: Netflix signed Salish and Jordan Matter (a YouTube-first family creator duo with 37M+… |...
linkedin.com
“The League doesn’t ask patrons to rank the primary driver in their ticket purchase. (Individual shows sometimes do in their own research surveys. I’ve heard various figures from producers throughout the years—and most are similar to what I found. Though it has varied to a certain extent show to show.) That’s what I asked of people—what truly drove their purchase. I went to musicals as well as plays from last spring to this fall; I did not poll at any show running over two years. For Shucked, a show that several people told me greatly benefited from influencers, I spoke to twenty people during previews and then another fifteen people later in the run. In total, two of 200 people I spoke to said an influencer was the primary reason they purchased a ticket. Both of those people were under 30. Several others had seen influencer content, but that content was not the primary reason they purchased tickets. (Source material, stars, personal recommendations, and press topped the reasons; show specific obviously.)
There are likely many reasons that influencers are not driving ticket sales. According to the League, last season the average theatergoer was 40.4 years old, older than the typical influencer target. Theater tickets are generally expensive, so it may take more than one person’s word to take the plunge and buy. But, additionally, most influencers that push theater consistently are so-called "theater influencers" and primarily have their content pushed to theater fans.”
IP as Platform
dougshapiro.medium.com
They learned that they messed up. A blind spot was revealed to them. In terms of fixing that blind spot, they did a very accessible step for an institution — you educate yourself, you hire consultants, you have a “gender explosion” workshop with your current production. But often that first step of education ends when the workshop is done, which I... See more
Vulture • 1776’s Sara Porkalob Has Some Notes
On the surface, this article is about neural networks and the beginnings of AI, but I actually think it's invaluable insight into capitalism, scarcity, the psychology of valuations and maybe a little rich people foolishness.
Wired • The Secret Auction that Set Off the Race for AI Supremacy
this is a 1996 guide on how to help someone use a computer. it’s strikingly resonant with ‘how to be a parent’, or really ‘how to help anyone with anything’. a nice example of “the universal within the particular”
This is shockingly close to how we approach building internet-driven live experiences with our collaborators and clients today 🤯
Do you think you’ll continue that way of doing things now that you have this institutional approval?BARLOW We’d love to, but we have some exciting projects after “Bridgerton” gave us a foot in the door and we still have to keep it hush-hush.BEAR Which is totally against our M.O., and it’s a little frustrating because, as we’re writing this music,... See more