Jessica Ryan
@jessicaryan
Piratical pioneer of experiences live on the Internet (circa 2013) // CEO Broadway Unlocked, your friendly theatre on the internet // Indefatigable advocate for arts
Jessica Ryan
watch.broadwayunlocked.com
What if the opportunity for creativity is much bigger than what we’ve all been calling the Creator Economy? I believe it is. I call this opportunity, The Creativity Supply Chain.
Fast Company • fastcompany.com
Short-form is critical for building audience, but long-form is critical for building engagement. In the context of today’s revenue share formulas and sponsorship models, high-quality fan engagement will be the key to long-term success as the industry continues to evolve.
In order to imagine where the future is headed, let’s first lay out the three main steps of connection building to examine how the physical and digital worlds fare at each:
- Discovery : you find someone you want to meet, or that person finds you
- Connection : some initial contact is established
- Connection strengthening : further interactions
Joey DeBruin • The digital flip
Conversations with numerous Broadway producers have revealed consistent complaints: outside a few “mega-producers” with sufficient market power to negotiate independently, the League is functionally dominated by theatre owners.
The math supports this. Examining the League’s Board of Governors reveals multiple executives from Shubert (Chairman/CEO,... See more
The math supports this. Examining the League’s Board of Governors reveals multiple executives from Shubert (Chairman/CEO,... See more
A Landlord and a Tenant Walk Into a Union Hall
Hollywood used to be run by folks that understood that a successful film, or character, or auteur is more than first weekend box office revenue — it is the most valuable asset ever, that is built over time and lasts for decades. Bob Evans was driven by taste and instinct, and used capital to back people, repeatedly — Coppola, Polanski, Friedkin — not just “big IP”. He understood that cultural value compounds around unique voices in ways financial models can’t predict.
“It’s hard to comprehend fully — like, we did this from our bedrooms,” Barlow said in an interview on Monday.
Julia Jacobs • TikTok to the Grammys: How a ‘Bridgerton’ Musical Beat Broadway (Published 2022)
BARLOW I’ve been livestreaming while singing and songwriting for an audience since I was a teenager. It’s like a muscle; the more you do it, the better you get at it. Emily has classic training and is incredibly educated in her craft. I am not, so it was just sort of my process to gain an audience’s perspective on what they thought and how I could... See more
Julia Jacobs • TikTok to the Grammys: How a ‘Bridgerton’ Musical Beat Broadway (Published 2022)
Supply: The people that create for all purposes in today’s modern economy, and the creative media assets, which they then distribute to their audiences.Incentives: Market mechanisms that financially and socially incentivize the creation, distribution, and consumption of creativity.Demand: The people that consume creativity and the channels by which... See more
Fast Company • fastcompany.com
If you can set up a system where anyone can publish anything, and dynamically allocate more resources to the ideas that seem most promising, you're much more likely to produce a lot of surprisingly awesome output. This is important for reasons deeper than just "people are bad at predicting success"—I think there's something about surprise that... See more