Jason Shen
@jasonshen
Exec coach helping founders and creative leaders rebound and reinvent so they do more of what matters most.
Jason Shen
@jasonshen
Exec coach helping founders and creative leaders rebound and reinvent so they do more of what matters most.
But have you ever tried to make pasta with claw hands?

Each example is also a great way to think about how to hook someone into a story:
Result—how did they get that?
Transformation—how did they go from this to that?
Comparison—what’s different between experience A and B?
Novelty—I’ve never thought about that thing before
Story—I need to know what happened with that
Moment—I need to know exactly what happened next
Sources:
https://techcrunch.com/2022/10/12/mic...
https://techcrunch.com/2022/12/13/chi...
https://www.nature.com/articles/s4158...
https://www.quantamagazine.org/physic...
https://arxiv.org/abs/2203.02155
https://thesis.library.caltech.edu/15...
https://openai.com/blog/instruction-f...
https://openai.com/blog/chatgpt/
https://arxiv.org/abs/2005.14165
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I’m Good (Blue) went viral on TikTok and became Bebe Rhexa and David Guetta’s most streamed song, despite not being deemed worthy by either.