J. Danielle

In essence, by saying “marketing” and “creative” are “science”, they are communicating confidence that this will create predictable returns. This is inherently wrong, and leverages a cultural understanding of ‘science’ as something that is predictable. That is not what science is.

“You can't wait for inspiration. You have to go after it with a club.”

―

Jack London

My job is not to think about what exists but rather what I want that does not yet exist.

Historian Peter Turchin illuminates this possibility with his theory of “elite overproduction.” When societies generate more elite aspirants than there are roles to fill, competition for status intensifies. Ambitious but frustrated people grow disillusioned and radicalized. Rather than integrate into institutions, they seek to undermine them.... See more

“I read the way a person might swim, to save his or her life. I wrote that way too,”