J. Danielle
@jasminedanielle
strategist. writer. tinkerer. hobby hobbyist.
J. Danielle
lettersfromthebside.substack.com
maintains avant-garde pretensions despite being entirely milquetoast.
Sean Monahan • INTERNET COOL
Dogma - “a belief held definitively and without the possibility of reform or change” - and distance from the reality of the consumer - are held up by Huntington as the two biggest sins a strategist can commit. Amen.
Ideas We Love: Feral Strategy
Chris Black @donetodeathprojects
instagram.com
Everything worth having lives on the other side of effort.
Everything good requires tending. Everything beautiful demands maintenance.
Everything good requires tending. Everything beautiful demands maintenance.
Fail How To (Not) Wieden+Kennedy Amsterdam Or: Why There Is No Audience For What We Make And Why That Truth Will Set Us Free
The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
Link“I read the way a person might swim, to save his or her life. I wrote that way too,”
What We’re Reading Archive - Behavioral Scientist
behavioralscientist.org
“Strategy is accepting that you are doing something better than the other and the other is doing something better than you. You have to pick your fight.”
- Axel Dumas, CEO of Hermes