Jake

I also try to stick to the default assumption that “everyone is an A player at something.” It’s a more effective and more dynamic way to approach an interview—a live, fascinating puzzle to discover what the elephant and the rider do well—rather than going in with the purpose of determining whether someone is an A player in a binary, Manichean way.... See more

In the early 1900s, psychoanalytic theorists speculated that people became bored out of unfulfilled unconscious desire. Midcentury existentialists such as Jean-Paul Sartre, by contrast, saw boredom as a fundamental philosophical crisis, what Schopenhauer once termed "the feeling of the emptiness of life."

• Can we re-frame this in terms of the customer’s problem?


• What’s the soonest we could get this done?


• What would you need to get this done tomorrow instead of next week?


• What would we need to do to get twice as many customers? Ten times as many customers?


• How does this relate to our goal? Is this the most important thing we can do for our goal?


• What’s

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