Itay Dreyfus

How many platforms had a distinct voice?

It's a simple way to sustain an ongoing always-on outreach to nurture your network. This is the lifeblood of generating consulting work.

A “small giant” is a company that chooses to optimize for mojo instead of growth.

We are shifting from the mode of “surging” on Tumblr with tons of people to get it to exciting growth, to working on how we can run Tumblr in the most smooth and efficient manner. Pretty amazing things in the social and messaging space have been accomplished with small teams, so I’m actually quite curious to see a smaller and more focused Tumblr’s ... See more

Crypto is a subculture. A self-contained universe, and a relatively small one.

Clients usually find me directly through something I've written, rather than through a referral.

The site feels like a chaotic newsroom with the cutting room floor exposed. I think that’s part of the excitement — and good design.