Itay Dreyfus

Even subscriber counts were originally capped at 2,000. You couldn’t even pay to raise the limit.

Every weekday, Trent Reznor makes his way from his house, a cottagey sprawl behind a white wall in a canyon on Los Angeles’s Westside, to a studio he’s built in his backyard. There he meets his best friend, bandmate, and business partner, Atticus Ross, and they get to work. Reznor and Ross observe the same hours, Monday through Friday, 11 a.m. to 7... See more

I made >30k on the Internet yesterday. AMA. https://t.co/2dUQJCsA5i

So, small is good but doesn’t scale and can be overwhelmed by changes, and big is powerful, but ugly.