Indy Neogy

But the bigger loss of human agency comes from the billions of people that use these apps. These deep learning AIs are designed to maximize the time we all spend on these apps. While you are reading this memo, you are probably jonesing to switch over to Instagram or TikTok. It turns out when an app company doesn't care about content and asks an AI... See more

The problem is that most of our existing frameworks, developed during a more stable era, don’t work as well in dynamic conditions. This isn’t to say the old frameworks and the tools that went with them are completely irrelevant. There will always be a need to understand industry structure or to use your resources to create new advantages, but when... See more

This is why the people who score well on intelligence tests and win lots of chess games are no happier than the people who flunk the tests and lose at chess: well-defined and poorly defined problems require completely different problem-solving skills. Life ain’t chess! Nobody agrees on the rules, the pieces do whatever they want, and the board... See more

Therefore, creativity does not happen inside people’s heads, but in the interaction between a person’s thoughts and a sociocultural context. It is a systemic rather than an individual phenomenon.

Naturally, these three ideas — uncertainty ability, the experimental organization, and strategy as creation — are just a sampling of the approaches we see emerging as complements to strategy in more stable markets. Uncertainty science doesn’t invalidate the prior strategic frameworks, but it does draw a boundary line, arguing that if you want to... See more