Indy Neogy

Expand the diversity of building blocks . As Goldberg puts it, diversity is a necessary condition of selectorecombinative success. The broader our ecology of notes, the greater the combinatorial possibility.

• In what ways might we increase the diversity of our notes?

Can you rationalize why a piece of art moves you? Why you have chemistry with one person over another? Why you like one piece of software more than another that does the same thing? Our decisions are not driven by logic, they are driven by emotion.

If you did a lot of maths at school you are used to being given problems of the first type, and when you see a problem you want to find the analytic solution. It’s a good instinct, since analytic solutions are efficient. As long as you have the right method you can quickly reach an exact answer.

Lots of being smart is working out when you’re lookin... See more

I said earlier that if we want to encourage creativity, we should just get out of its way. That was an ambiguous statement and I’d like to clear up some of the ambiguity. I will insist that creativity is not rare at all, which becomes clear once we identify the obstacles, organizational and personal, that get in its way.

Is creativity really scarce?... See more

I gave a talk about Noosphere at the Summer of Protocols program.Here’s a teaser. I go wide!We cover Noosphere, tools for thought, how the web centralized, the dream of collective intelligence, and how we might recover it with decentralized protocols.

The role of a CEO involves a broad spectrum of emotional labor, from maintaining personal composure to managing the emotional climate of an entire organization. This labor is intensified by the rising expectations for CEO activism and authenticity, coupled with the relentless crises they must navigate. However, with emotional intelligence, and a mi... See more

What do you wish Strategists would do more of?

• “Find opportunities for action, and not just diagnostics.”


• “Choices. Most planning presentations open up possibilities but do not close them. They are exploratory; they analyze issues but never make choices, and for me, strategy is about choosing.”

How do you judge whether a creative brief is good or no

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