Lisa Grimm

@grimmtidings

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“Food makes people happy,” @Gabbriette tells #BritishVogue. Plus, “eating is sexy.” The girl of the moment, model and Instagram chef invited Vogue along as she picks up supplies during a stint in London, before making her favourite breakfast of fluffy scrambled eggs on sourdough. Click the link in bio to watch the full episode of ‘The Secret Lives... See more

instagram.com

What’s inspiring you? - Zoe

I like using data to come up with solutions. I like solving problems. Logic and things that make sense are very soothing. I’m inspired by engineer-artists; the show How It’s Made is perfect content, as is the YouTube channel Primitive Technology. I’m inspired by seeing workspaces of artists of any kind, I love going to... See more

Guest Lecture: Annie Krieghbaum

But what was good for average users was not necessarily good for creators. As social apps shifted to algorithmic feeds, that platforms gained even more control over the relationship between the creator and their audience. Creators responded to this shift by attempting to push their audiences to platforms that allowed for unfiltered connection with... See more

How Substack's follow feature betrays its original mission

creators and algorithms

While it is true that the amount of marketing and publicity publishers invest in books varies, it is also true that authors must be active participants in their book promotion. That will not change because the most effective way for authors to reach readers is through building their audience.

Kathleen Schmidt • Please Stop Bashing Book Publishing

marketing cookbooks and publishers

The latter is, to be clear, a worthwhile goal — I’d also love to see more people at ease in their kitchens, unburdened by the fallacy that a meal has to be perfect and/or Instagram-pretty to be legitimate.

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Nikhil Krishnan, a philosopher who invokes Jaffrey as he remembers his own education in cooking and thinking, recalls finding in recipes proof of a “a fall from a condition of organic wholeness.” Cookbooks signal a derivative, disconnected world where no one absorbs skills naturally.

The Desk Dispatch: Page, Stage, Plate?

A dream hire for me would be a hyper social, hyper considerate relationship manager (with great taste) who could actually form bonds with influencers and know their birthdays and communicate and do thoughtful things outside of campaigns, when we’re asking them for something in return. It seems like relationship management is the most important... See more

Guest Lecture: Annie Krieghbaum

Her cookbooks, in turn, offer others their own chance. Performance, after all, manages presence and absence with its is-and-is-not enactments. Recipe as script. My own favorite genre comparison for recipe collections, though, is not a script or a manual, and not the commonly invoked novel or history or memoir—though cookbooks bear affinity to all... See more

The Desk Dispatch: Page, Stage, Plate?

For we food writers who preach that there’s a food angle to every story, science proves that food truly touches everything ...

Let's Turn Emotional Eating On Its Head

universal food