Gaia Soykok
@gaia
Emerging technologies and venture creation - Helping to create your Next with your ecosystem like mycelium mostly #web3 #defi #daos since 2018
Gaia Soykok
toap.gg
Workers have varying self-worth and needs for extrinsic and intrinsic rewards.
Why Most Reward Systems Fail and What to Do About It
It is ok if your grandmother does not understand it. Does your buyer understand? Unless you are building for grandma, useless.
Lenny Rachitsky • April Dunford on product positioning, segmentation, and optimizing your sales process
It is hard to get - people always do not understand or they say they get it and it is totally wrong.. like you are salesforce! no. Or worse - yeah I understand but why would we pay for that! sign of weak positioning.
Lenny Rachitsky • April Dunford on product positioning, segmentation, and optimizing your sales process
Segmentation versus personas: Confusion comes from B2b versus B2C. Consumer it is similar: segments are people so that is like a persona.
Lenny Rachitsky • April Dunford on product positioning, segmentation, and optimizing your sales process
Understanding DAO Incentives & Rewards Better
gasless.substack.com
Incentive Design and
There are three drivers- external - biological - intrinsic
Daniel Pink • Just a moment...
status quo: 30% of deals are lost due to indecision. excel sheets, interns, pen and paper you have to position towards those too. win against alternatives.
Lenny Rachitsky • April Dunford on product positioning, segmentation, and optimizing your sales process
Julie advises not to write for your audience, write for you and find the angle that works for you.
Lenny Rachitsky • Julie Zhuo on accelerating your career, impostor syndrome, writing, building product sense, using intuition vs. data, hiring designers, and moving into management
Great positioning will feel obvious. "Of course, that is what it is. What else could it be? " feeling.
Lenny Rachitsky • April Dunford on product positioning, segmentation, and optimizing your sales process
The aim is to make the product joyful and enjoyable to use.