Gaia Soykok

in most fields Leonardo was an autodidact, describing himself as "a man without learning", although saying his learning is from doing rather than texts.

Mozilla and Firefox do the radical participation.

consider that information asymmetry, far from being a source of market failures, is a condition for market opportunities to emerge. In this view, opportunities exist only because individuals do not possess substitutable information sets (either complete or incomplete) regarding market forces and technology.

status quo: 30% of deals are lost due to indecision. excel sheets, interns, pen and paper you have to position towards those too. win against alternatives.

Messaging versus positioning: they are distinct, and positioning is the fundamental input to the messaging.

"Once one agent learns how to become more competitive by sacrificing a common value, all its competitors must also sacrifice that value or be outcompeted and replaced by the less scrupulous. Therefore, the system is likely to end up with everyone once again equally competitive, but the sacrificed value is gone forever. "

polymaths are often known as generalists, the knowledge of many disciplines is their speciality.