Gaia Soykok

Recent studies emphasize the strategic relevance of identity.8 The concepts of identity and strategyare interlinked in a pragmatic, theoretical and methodological sense. In a pragmatic sense, bothorganizations and their actors ideally need to have a sense of identity when deciding what the goalsand direction of their organization should be, and... See more

Positioning: How your product is the best in the world delivering some value that well-defined companies care a lot about. How are you different? what value you can deliver that no one in the market can. And what market you are in?

New disciplines need serial polymaths, and in the age of specialisation, this was a job that was left polymaths to coin new disciplines.

Here is a tactic to eat the frog. 1- Do some Placebo productivity tasks so you feel up and then do L tasks. 2 - change the place you are working.

Here comes a new lens. Conflict arises when there is diversity

Dan Ariely research in India Madurai, when the task called for rudimentary cognitive skills, larger rewards led to poorer performance. but as ing as the task involved only mechanical skill, bonuses worked as they would be expected the higher the pay, the better the performance