Gaia Soykok

You can be a rambler speaker, but a clear writer!

It is dynamic - the markets change and you need to check in on it in time.

for newbies, Mid-stage companies are good for joining because you get mentorship and room to grow at the same time.

KITA was used by Herzberg to explain why managers don't motivate employees. He demonstrated that employees are not motivated by being kicked (figuratively speaking), or by being given more money or benefits, a comfortable environment or reducing time spent at work. These elements were called 'hygiene factors' by Herzberg because they concern the... See more

Polymaths have been called amateurs, dilettantes or even charlatans

Incentives, a version of what psychologists call extrinsic motivators, do not alter the attitudes that underlie our behaviors. They do not create an enduring commitment to any value or action. Rather, incentives merely—and temporarily—change what we do.

Personas are people, sales reps who are the end-user, Eric the IT person, and Janet the sales rep, John the champion in the account (the most important).

DECI - replicates a test on humans - solving puzzles . the group that external motivations for solving puzzles spend less time on solving puzzles,

Solo founder Gokul is nervous about it. Two-person is good, the "hustler" and a "hacker"