“Your product might be 10x better, but "better" is a logical argument. People make emotional decisions then rationalize with logic. Lead with features, and you're bringing a knife to a feelings fight.”
The tragedy of modern man is that he spends more time optimising what’s on his CV than his eulogy.
“This is the optionality mindset in action: the belief that the future belongs to the generalist, the jack-of-all-trades, the eternal dabbler. But it’s a lie. The future doesn’t belong to the generalist. It belongs to the obsessed.“
