Emily Sokolow

Reaching wide audiences requires all-terrain language, and the urgency of the present moment, amplified by chronological feeds, doesn’t allow for much stylistic variety. Efficiency is key — compressing as much information as possible to the least amount of words is the ideal of all communication.

While I do agree that many areas of interaction, like... See more

our achievement budget is a function of the number of priorities we have.

It’s up to artists to use language to turn the sublimity of the mystery into nuggets that we can cognitively behold.

The gambler needs to learn new knowledge about the machines and simultaneously use what they have already learned to optimize their decisions. In the literature, these two activities are referred to as exploring and exploiting. You can’t do both things at the same time. When you explore, you are pulling new arms on the bandit trying to figure out... See more

“You know yourself mostly by your thoughts.

Everyone else in the world knows you only by your actions.

one of the most important and subtle questions in science is problem selection. How do you choose what to work on? No one tells you what to do. And you do have to answer this question multiple times. With a company, in some sense, you have to decide it once, and then it's an iterative process from there. Whereas in science, you're frequently... See more

In the era of web apps and “product led growth,” the marketing page IS the product’s first mile experience IS the core value and end-to-end experience .