What we have long called the creator economy is evolving to become more of a “meaning economy,” where the creators and brands and experiences that engage us will do so through story, craft, and a deeper and more sophisticated sense of meaning. The creator economy was ultimately driven by content (enabled by ubiquitous access to content creation and... See more

If everyone is busy making everything,

how can anyone perfect anything?

We start to confuse convenience with joy.

Abundance with choice.

Designing something requires focus.

The first thing we ask is:

What do we want people to feel?

Delight.

Surprise.

Love.

Connection.

Then we begin to craft around our intention.

It takes time.

There are a thousand no’s for ever... See more

One of my (many) contrarian beliefs is that we do not have strong enough preferences. We often blame social media or the speed of information as the reason why we’re easily distracted, but the real reason behind our inability to focus has less to do with the sheer quantity of media and more to do with our laziness when it comes to distinguishing wh... See more

A very common trope is to treat LLMs as if they were intelligent agents going out in the world and doing things. That’s just a category mistake. A much better way of thinking about them is as a technology that allows humans to access information from many other humans and use that information to make decisions. We have been doing this for as long a... See more

The architecture of digital platforms encourage us to consume information because it’s in front of us, not because it’s relevant. On Twitter, nothing has to be remembered, studied, applied, or reflected on. It’s an environment that promotes distracted thinking and superficial learning.

When you choose whom to follow on Twitter, you’re choosing what types of mindsets and aesthetics to expose yourself to on a regular basis. You’re choosing what types of conversations to have. You’re choosing to be reminded regularly of certain things, and not of others. This is a kind of Programmable attention.

But squeezing yourself into a small, easily explainable cage you know you’ll quickly outgrow just to avoid the pain of struggling to explain who you are to other people is, in my opinion, just avoidance of facing your full potential.

I want to see more tools and fewer operated machines - we should be embracing our humanity instead of blindly improving efficiency. And that involves using our new AI technology in more deft ways than generating more content for humans to evaluate. I believe the real game changers are going to have very little to do with plain content generation. L

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the thing is, as an adult, you get to make your own cool. you get to choose your own friends, live your own life. and let me tell you, in my life, where i make the rules, i am the coolest cat around.

being passionate about your hobbies is cool. asking good questions is cool. reading books is cool. taking notes is cool.

thinking of projects and then d... See more