Dayna Carney

"content is king, distribution will be everywhere."

Because that’s what it was like before the Internet. You made your own fun.

“This will be, in my opinion, the most technically advanced Super Bowl halftime show that’s ever been done because of the amount of tech used to move the platforms,” says Aaron Siebert, the project lead from  Tait Towers , which made the platforms. 

" Each choice made informed all of the other choices down the road as the design developed. Paula walked me through each step of the process and shared strengths and weaknesses with each choice."

Nielsen  reported  that Black consumers are in a “remarkable period of influence,” with the “highest smartphone ownership and usage of any demographic group and an unyielding desire for self-expression and image control.” 

Black teenage girls are the invisible tastemakers creating and popularizing some of the biggest trends simply by being their authentic selves. It’s the everyday Black girl, without a platform or the machine of capitalism behind her, who exudes cool without having to try.