Danielle Vermeer
@daniellevermeer
Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
Danielle Vermeer
1⃣ "Users love you."
This shines through via retention. What type of retention and what "great" looks like differs by biz model.
For social I look at bounded daily (ex. d30), while for subscription I look at m13 renewal. Data on this for marketplaces: https://t.co/rm8UalcVpe
nametwitter.comRigorous Observational Interviewing (RgOI) goes beyond what the user says or even does to find those nuggets of insights lurking behind their words and behaviors.
Hema Padhu • The art and science of great customer interviews - Part I
Status Signaling and
Neurodiversity and
As a recovering perfectionist and Type A high-achiever, I wish some wise mentor sat me down early in my career to explain the difference between ambition and agency.
Danielle Vermeer • Goodwill Hunting #10: cottagecore, girlboss culture, & the end of ambition
At surface level, Shein and Depop are polar opposites, but this is more about the what and the how of their business models. Diving deeper, we see that both Shein and Depop address a similar who and why. Both Shein and Depop meet the same underlying consumer needs for trendy, cheap fashion.
Danielle Vermeer • Goodwill Hunting #07: what Shein and Depop have in common
Sojo is a London-based app that connects brands and consumers with seamsters with the goal of extending the life of new, pre-loved and vintage clothing.
Samantha Conti • Tailoring, Repairs App Sojo Raises $2.4 Million in Pre-seed Funding
This paper, for instance, found three common “inner benefits” shoppers experience when buying counterfeit luxury goods: “First, being efficient by optimizing their resources; second, having fun by experiencing adventure, enjoyment, and risk; and third, fooling others expecting not to be caught.” But, the authors add, “most important, through the... See more