Danielle Vermeer
@daniellevermeer
Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
Danielle Vermeer
Incredible consumer products have one thing in common - they convert their users into evangelists.
Here's how it works, in three stages ⬇️
“Nouveau riche” industrialists began to buy their way into high society, and existing aristocratic elites, battling economic upheaval, were unable to guard against this pecuniary emulation.
american sociological review • Just a moment...
With few exceptions, you should NEVER start generating new ideas in a group - always start with people writing ideas alone and only then move to a group setting. (We've known starting with groups is worse for 50 years, but people still keep doing it since it feels more creative)
Accelerating Your Content Flywheel
field-guide.unusual.vc
We all tend to oversimplify complex things into two competing ideologies: generalist or specialist, objective or subjective, individual or team. This can be useful, but it can also make us think we should pick a side. It also becomes an issue when we try and solve them—calling these things ‘problems’ implies there is a correct answer somewhere. But... See more
UX Mastery • The Joys of Polarity Mapping - UX Mastery
The following is a list of features and technology you would never build if you’ve been a teen girl:
Emma Bates • Me, My Teen Self and Instagram
Gen-Z has inverted the design process — aesthetics like Barbiecore, Cottagecore, Dark Academia and Coastal Grandma originated bottoms-up from social media and resale platform content instead of top-down from fashion brands and retailers. As a result, many Gen-Zers tend to adapt pieces representative of trends into their own personal styles, as
... See moreBusiness of Fashion • Gen-Z and Fashion in the Age of Realism | BoF Insights
"Grind culture thrives on us remaining in our heads, unable to allow the technology of our divine bodies to soar and develop. There is massive knowledge and wisdom lying dormant in our exhausted and weary bodies and hearts."