Danielle Vermeer
@daniellevermeer
Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
Danielle Vermeer
Product metrics can be organized into five standard categories: acquisition, activation, engagement, retention, and monetization.
Amplitude • The Amplitude Guide to Product Metrics
These resale sites have low-to-zero marginal costs because they don’t have standard product COGS, physical distribution, and transaction costs. For example, Poshmark enables the connection between millions of sellers and buyers. The seller manages inventory, photography, pricing, marketing, packaging, and fulfillment. By making it easy to sell,... See more
Goodwill Hunting • Goodwill Hunting #06: how aggregation theory applies to resale fashion
Can you engineer serendipity?
In the “surface area of luck” theory, your chance of being lucky equals the actions you take towards your passion multiplied by the people you tell.
Luck =
(Passionate Doing) x (Effective Telling)
h/t @VirenOswall... See more
Per the Clean Clothes Campaign, only about 2 percent of the world’s 60 million garment workers earn a living wage.
The Cut • Can Fashion Designers Really Learn to Be Sustainable?
social commerce and
We’re drawn to the products that signal they’re for people like us, and in turn, will signal our identities.
Farnam Street • Signaling: The Language Peacocks, Gazelles, and Humans All Speak
7 out of a16z ’s latest Marketplace 100 are resale marketplaces. 2 of these 7 are in the top 10 (GOAT, StockX). Since last year, 3 resale marketplaces “graduated” via IPO or acquisition (Depop, 1stDibs, Tradesy).