Writing
Harry Dry rules for copywriting:
1) A great sentence is a good sentence made shorter.
2) Writing great copy begins with having something to say in the first place.
3) Copy is like food. How it looks matters.
4) Since the look of copy matters so much, don't write copy in Google Docs. Write it in Figma (so you can write and design at the same time).
5)
... See moreI have to write to discover what I am doing. —Flannery O’Connor
Anna Quindlen • Write for Your Life
As we move to a new future where people communicate digitally, writing is going to be more important than ever. The effects of charisma, height, looks and size will not hold the same sway and more attention will be paid to quality of ideas.
Paul Millerd • #100: We Need 100x More Creators Online
David Mamet Memo to "The Unit" Writing Staff
David Mamet's memo provides guidelines for the writing staff of the TV show "The Unit" regarding the importance of drama, storytelling, and creating engaging scenes that advance the plot.
screencraft.org
Shower thought:
Normal behavior is forgotten. Only weird behavior survives.
Nobody tells stories of when you did the expected — they only tell stories when you did the unexpected.
Normal behavior costs nothing in the short term — but it disappears into the... See more
See enough and write it down, I tell myself, and then some morning when the world seems drained of wonder, some day when I am only going through the motions of doing what I am supposed to do, which is write — on that bankrupt morning I will simply open my notebook and there it will all be, a forgotten account with accumulated interest, paid passage... See more