Work

The Time-Clarity Connection

A critical insight emerges from the data: staff frustrations about time connect directly to needs for clarity. When people mention too many tools, they're really talking about unclear standards and decision-making processes. When they cite too many meetings, they're expressing frustration with inefficient communication.... See more

“One of the reasons the tech industry is so creatively bankrupt is that people just focus on attributes you can measure,” said Jony Ive, when told of the insecurity Kushner had confided to Rick Rubin. “I was very lucky at Apple, because Steve [Jobs] showed me there was a way to articulate things like sensibility, intuition, taste, which all start... See more

What we have long called the creator economy is evolving to become more of a “meaning economy,” where the creators and brands and experiences that engage us will do so through story, craft, and a deeper and more sophisticated sense of meaning. The creator economy was ultimately driven by content (enabled by ubiquitous access to content creation and... See more

These thoughts are so counter to the current state of the tech industry, which feels like it’s glorifying grind culture and mandating long hours with butts in seats more than ever. There’s an implicit assumption that if your work doesn’t feel difficult or draining, you must not be trying hard enough.