work

“The best protection is always to be working on hard problems. Writing novels is hard. Reading novels isn’t. Hard means worry: if you’re not worrying that something you’re making will come out badly, or that you won’t be able to understand something you’re studying, then it isn’t hard enough. There has to be suspense”

“Robustness is when you care more about the few who like your work than the multitude who hates it (artists); fragility is when you care more about the few who hate your work than the multitude who loves it (politicians).”

If you're small, you're in a position where it's to your advantage to be weird—you can have a point of view that the big tech companies never could. In the world of chairs—you're not going to build a cheaper chair than Ikea. Why not build something they couldn't—like a more interesting one?

Creativity: “I can’t get new ideas staring at a blank page. Creativity, for me, requires motion. When you go on a walk, you can turn your world into an idea-generating sensorium, and ideas will spring up from the most unlikely sources. There is one thing that’s absolutely certain about creativity: It’s an active process, not a passive one. The best... See more

Normalise to persuade.