What's a brand?
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The AI Branding Wars Have Begun
AI models are getting better — all of them. The gap between the top and 10th-best has been cut in half in a year, and the top two models are basically tied.
Large language models are increasingly, and similarly competent because they are trained on largely the same datasets — the Common Crawl, a massive archive of... See more
AI models are getting better — all of them. The gap between the top and 10th-best has been cut in half in a year, and the top two models are basically tied.
Large language models are increasingly, and similarly competent because they are trained on largely the same datasets — the Common Crawl, a massive archive of... See more
A brand is not a logo. A brand is a promise, a story and a shorthand. A brand tells us what to expect the next time we engage with you.