Tools
@thesamparr Your studio is an extension of YOU.
In the same way you choose your words, and the clothes to wear… the space you show up in says a lot about you.
If you need help with this, we’re here for you.
Kevin Shen - We Design Video Studios 🎥✨twitter.comTwo of the most important characteristics of good design are discoverability and understanding.
Don Norman • The Design Of Everyday Things
Yo so you know how a bunch of scientists and theorists have been saying for years that tools are an extension of the human body?
A new study was just published in the Journal of Neuroscience and
Tools are *literally* interpreted by the brain as an extension of the human body. 
If you're using a tool you're familiar with, and using the tool properly (i.e. not grabbing a fork by the prongs), your brain will only say
"hey, you're using your hands"
and not
"hey, this is a tool"
or
"hey, this is an object" https://t.co/OUl0KfgWEd
This is important because it means well-designed tools are *actually interpreted differently by the brain*.
That feeling you get when a tool is intuitive? It hits different in your head.
James Rosen-Birch ⚖️🕊️twitter.comIdeas related to this collection