Tools
Two of the most important characteristics of good design are discoverability and understanding.
Don Norman • The Design Of Everyday Things
The lesson to learn here is the systems that feel familiar to people always provide more value than the systems that have structural elegances but run contrary to expectations.
Marianne Bellotti • Kill It With Fire
@thesamparr Your studio is an extension of YOU.
In the same way you choose your words, and the clothes to wear… the space you show up in says a lot about you.
If you need help with this, we’re here for you.
Kevin Shen - We Design Video Studios 🎥✨twitter.comYo so you know how a bunch of scientists and theorists have been saying for years that tools are an extension of the human body?
A new study was just published in the Journal of Neuroscience and
Tools are *literally* interpreted by the brain as an extension of the human body. 
If you're using a tool you're familiar with, and using the tool properly (i.e. not grabbing a fork by the prongs), your brain will only say
"hey, you're using your hands"
and not
"hey, this is a tool"
or
"hey, this is an object" https://t.co/OUl0KfgWEd
This is important because it means well-designed tools are *actually interpreted differently by the brain*.
That feeling you get when a tool is intuitive? It hits different in your head.
James Rosen-Birch ⚖️🕊️twitter.comIdeas related to this collection