The Rise of Newsletters
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The Rise of Newsletters
10 key insights from Lenny Rachitsky on building a successful newsletter:
1. What do people ask you about that you don't have a great answer to? Viral essays are hiding inside this question. If people keep asking you the same question and nobody's written the answer, take on the challenge yourself.
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Paid newsletters are over-rated: it’s grueling work, your best thinking is stuck behind a paywall, and selling products is much more profitable
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