The Rise of Newsletters
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The Rise of Newsletters
1/ Thread: Newsletter TAM
Today I polled on twitter how many investment professionals pay for newsletter/research blog/substack subscription.
Almost half responded: Zero.
The other half who pays for subscription, more than half of them pays for only one... See more
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For all the talk about the Passion Economy, it's still discussed mostly in terms of monetization (with a clear focus on subscriptions)
There's so many opportunities to reinvent engagement and distribution, too
3 recent examples from @packyM @kanakhey and @jarroddicker 👇
Maxime Eyraudtwitter.com10 key insights from Lenny Rachitsky on building a successful newsletter:
1. What do people ask you about that you don't have a great answer to? Viral essays are hiding inside this question. If people keep asking you the same question and nobody's written the answer, take on the challenge yourself.
... See more
