the goal is resonance, not scale
building and monetizing soulful businesses + brands where the goal is resonance, not scale
sari and
the goal is resonance, not scale
Fast forward to today and tools are incentivized to expand their market by attempting to solve everything at once. But this means that the market for any given piece of software is often anyone and everyone.
Andreessen Horowitz (AZ) • Why We Crave Software With Style Over "Branding"
To me, the ideal life is to take the 20 percent of my time that make me feel most alive and see if I can cut everything else out until that fills everything. Then do that again, cutting the “worst” 80 percent of the best. This is the inverse of how many companies operate. There the ideal is often “growth,” which they take to mean “say yes to all op
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via Daisy Alioto
When you try to make something that solves everything, you obsess over questions of power: how to make something that is omnipotent and everlasting. But when you make something that does one thing well, the questions are much more personal: does it solve my problem? and for how long? and who for? and where will it push the space around it? I want t... See more
Be specific
As anything scales too effectively - from fashion to restaurants to music - the market opens for more non-scalable alternatives. Once Starbucks opens on every block, many of us crave the artisanal coffee shop. Once our favorite Italian restaurant becomes a chain of three, we grow tired of it. Why? First, so much of what we buy and do is tied up in ... See more
Scott Belsky • Joyspan, Emotional AI Bumpers, Persona Designers, & More Wild Concepts Bound to Become Commonplace Plus Where High-Tech Entertainment Brings Us
smallness
in defense of smallness, because we don't need to build an empire. we just want to live lives that are rich in meaning.
sari and • 36 cards