The Craft

Stories don’t sell, they invite and inspire.

A book where you can enter "sport" and end up with "a diversion of the field" -- this is in fact the opposite of what I'd known a dictionary to be. This is a book that transmutes plain words into language that's finer and more vivid and sometimes more rare.

I don’t think we’ve ever needed genuine works of art — imaginative creations that press us to see the world in larger or at least different ways than our standard everyday media-navigation categories allow — more than we do now. But our current resources are few, because of the ways the major art-related organizations have lost any discernible sens... See more

But how do you keep talented people happy and creative?

“What we can do is construct an environment that nurtures trusting and respectful relationships and unleashes everyone’s creativity. If we get that right, the result is a vibrant community where talented people are loyal to one another and their collective work, everyone feels that they are par

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