The book 1.0

My secret, cynical theory is that we are so completely numbed and overwhelmed by information these days that we simply don’t think in these more abstract terms anymore (and I think it’s that numbness that I want to capture in this piece somehow). Or maybe we still do, but it all gets lost in idle musings on Twitter or in group chats or messages to

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way of reaching understandings of what is going on , i.e. the foundations of world models and cultures in general.

Creator platforms algorithmically incentivize us to create at the pace Wall Street and the market demand. This is why we’re pushed to create more and more. Not because our audiences are asking for it. Not because the world needs more of what we have to say. Because we as artists, the platforms, and their investors desire, to varying degrees,... See more

The co-opting of “community” into a sales strategy is insidious, not only because it reduces likeminded groups of people to consumer demographics, but because, in an era when we’re all encouraged to cultivate our own “personal brands,” it also reduces each of us to a salesperson , seeking out likeminded people in order to sell them things , whether... See more

Perhaps one way to motivate and encourage regulators and enforcers everywhere is to explain that the subterranean architecture of the internet has become a shadowland where evolution has all but stopped. Regulators’ efforts to make the visible internet competitive will achieve little unless they also tackle the devastation that lies beneath.

Susan Leigh Star, a sociologist and theorist of infrastructure and networks, wrote in her 1999 influential paper, “The Ethnography of Infrastructure”:

“Study a city and neglect its sewers and power supplies (as many have), and you miss essential aspects of distributional justice and planning power. Study an information system and neglect its... See more

“When I think about the internet (which is impossible),” Natasha Stagg writes, “I feel similar to when I have a crush. I feel crushed.”

What kind of memetic monsters evolve in a primordial stew made of fractalized identities, multipolar geopolitics and viral media? Conspiracy theories, of course.