10 key insights from Lenny Rachitsky on building a successful newsletter:
1. What do people ask you about that you don't have a great answer to? Viral essays are hiding inside this question. If people keep asking you the same question and nobody's written the answer, take on the challenge yourself.
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The way I see it, AI is already incredibly good at priming us while we’re writing. It can show us the way towards ideas that are adjacent to those we’re currently exploring, much better than we could see on our own.
I think of writing a lot like walking. It’s rarely the most popular, the most effective, or the most efficient way of getting to your destination. I don’t always want to do it, and it’s not always technically enjoyable; sometimes it’s boring or slow, sometimes it’s tiring and pointless, sometimes it’s cold or wet or windy and I’m retracing the same... See more