the art of writing

It reminds me of writing and how I wake up week after week and get stuck on the blank page again and again. How I always despair that I have no more good ideas and, even if I did, not enough eloquence to convey said ideas. But I love it still. I love how writing brings everything to the surface, how it generates and absorbs my attention. How it

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Writing is a tool to reach beyond consensus. Write and write and write until you transcend the cliches and step into undiscovered territory -Ava talking to David Perell

Harry Dry rules for copywriting:

1) A great sentence is a good sentence made shorter.

2) Writing great copy begins with having something to say in the first place.

3) Copy is like food. How it looks matters.

4) Since the look of copy matters so much, don't write copy in Google Docs. Write it in Figma (so you can write and design at the same time).

5)

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Yet it was through writing in that foreign language that she succeeded in developing a style that was new and uniquely hers. It featured a strong rhythm based on short sentences, diction that was never roundabout but always straightforward, and description that was apt and free of emotional baggage.