storytelling meets business planning

But when most people set out to craft a presentation or pitch, they start with three common questions. How can I explain this? How can I clarify this? How can I help people understand this? These questions are useful for sharing data, but not for storytelling. The true power of storytelling lies in sparking curiosity, not merely providing... See more

Don’t waste anybody’s time with a barrage of details. Maybe it took you five years to develop your idea, but no one wants to hear about that when you’re trying to sell your idea (to an investor or a customer)—that can become part of your legend later on. You need a sharply focused plan, with all its various strands woven together into a cohesive

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Put simply: to highlight the importance of storytelling in work, in life, in all things.A business without a clear story resembles a car without an engine. No matter how much you kick, scream, or turn its crankshaft over, it won’t go anywhere. It’s no more than a dead vehicle sitting (or a dead company walking, for that matter).Like near all things... See more

“The two skills of modern business: Storytelling and spreadsheets.

Know the numbers. Craft the narrative.”